10 Ways to Utilise Canva for your Blog

10 Ways to Utilise Canva for your Blog

I’ve finally found inspiration for another blogging tips post. I try and only write them when I feel I have something that I can share with you and help other bloggers with, like my first impressions of Gutenberg post. This post covers 10 ways to utilise Canva for your blog and is one I’ve been thinking about writing for some time.

Just a warning that this post is massive and because of that I’ve added a table of contents below so you can either read the entire post or skip to the section which will be of the most help to you.

If you make it to the end of this post you’ll also find a link to be able to download a free invoice template when you subscribe to my monthly newsletter Frivolity From Fiona (couldn’t resist a little alliteration there too).

1. Creating Your Brand

This is the most important step when using Canva and one of the first things you’ll do when setting up your account. Your brand kit (this is how they refer to it on the website) includes fonts, colours and logos.

I only have one colour saved which is the purple I use for everything and thankfully I know the hex code for it so I can add it where I need it. To find out the colour code you can use an online colour finder, I recommend Colors From Image for doing this as it’s really easy to use.

When it comes to fonts you can set up headings, subheadings and body fonts that become your default options when creating designs. I do this I stay consistent with any designs I create for my blog. Just to note I did signup for a free trial so I could upload the font that’s been used in my blog header image but there are so many to choose from you don’t need to pay for any of their options.

For each design in Canva it automatically adds the template name or size as the file name. Click on this in the editor and you can change the file name. DO IT!! Your desktop will then not be a mess and you can find the ones that you need. Learn from my mistakes people.

2. Resizing Images

This is handy if you want to change the size of an image so it’ll fit in a particular space. I’ve had to do this recently for adding my photos to MailChimp as they prefer square images to be 800 x 800 pixels and mine were larger than that.

On the homepage click on the size of image you need or custom dimensions if you want your image to be a particular size. I then upload the image I want to change and drag it to the right size and make sure it’s sitting where I want it. I’m then free to download the image and use it where I need to.

I should also add at this point that Canva is pretty much idiot proof and that if you make a mistake then you can go back and fix it easily.

3. Meta Images

If you have a self-hosted WordPress blog and have Yoast installed then you need to be making use of the meta images options that are available. Within the social menu in Yoast you can upload images that show on Facebook and Twitter when you share your blog link.

The dimensions for Facebook are 1200 x 630 which is the size of the image above. You can either design a custom image or resize your logo or blog header. I’ve gone for a version of my blog header meaning that’s very noticeable that it’s a link to my blog as my followers are scrolling.

Uploading these images within Yoast is really simple and takes less than 5 minutes to do once you’ve created the images in Canva.

4. Instagram Stories

The one thing I use the Canva app for is creating curated Instagram Stories images. While a lot of mine are taken on the go, if I’m working with a brand, sometimes I like to do more professional looking images with text attached. You can find templates for these (and everything else I’ve mentioned within this post) on Canva or you can start with a blank page and just go for it.

I have a blank page that is my brand purple colour that I can upload to Instagram and then add text to, that I can share to my stories. I’ve also used the same blank colour page to create my highlight cover images too. My tip when you’tre doing this is to make sure the image you use is centred – Canva has alignment lines to make it easy for you.

Did you know that you can change your Instagram highlight images without adding them to your stories first??

Click on the highlight you want to edit and then the more button in the bottom right hand side. This is the screen where you can edit the stories in your highlight but if you click the edit button below the cover image you can upload a new image. In the third photo it shows the edit screen, click the picture link and it’ll open your camera roll and you can choose which image to upload as your cover.

This also means that the cover image won’t appear part way through if someone is watching your highlights back too.

5. Media Kit

I’m not going to lie, I’m incredibly proud of my media kit and not just because it took me hours to get it looking the way I want it. I started with a blank A4 document template and then kept adding pages and elements until I felt I’d ticked all the boxes of what I wanted my media kit to include. This list is by no means exhaustive but these are the key things I feel you should be including in a media kit:

  • Blog header and bloggers name
  • Examples of your photography (update regularly)
  • Profile photo
  • Blog stats – pageviews, bounce rate, DA etc.
  • Social stats – follower counts and engagement rates
  • Demographic information
  • About the blog
  • Brands you’ve worked with
  • Disclaimer/Sponsored post terms
  • Social and email links (you can add hyperlinks to PDFs)
  • Address

6. Twitter Promo Images

One of the templates I adore on Canva is the Twitter Image. I use these when I actually get around to scheduling tweets and these images are the perfect size to show up on Twitter and mean that your followers don’t need to open the picture to see the image. I like to include the post title on the image to make it very clear which post the image is for.

All the templates are fab but I would always recommend using your own photography rather than the stock images as it makes your branding and images more consistent.

7. E-book

The only issue I have with Canva is figuring out ho to add a new blank page to the same project. Sometimes the button I click adds a blank page and sometimes it adds a duplicate of the page I was just working on. For an ebook this would cause more issues than it would solve as you would then need to go bakc and delete the duplicateed content.

E-books are big business within the blogging community right now. Lots of bloggers are writing them and Canva can be the best way to get them looking the way you want them. While it’s not something I intend to do any time soon – this blog post was enough work – Canva does makes them very easy to do.

8. Business Cards

Do bloggers still hand out business cards anymore? If you have a business of any kind that’s connected to your blog or you go to events then I would recommend creating business cards. I create the design in Canva, download the PDF and then send it to the firm printing the cards. I use Banana Print for all my business cards and have never had a problem with them.

The designs above are fairly standard for business cards and as with all the templates on Canva are fully customisable too. To get the right colour of social icons I downloaded the colour pack I wanted from Carrie Loves as annoyingly not all of the options on Canva let me change the colours.

9. Invoices

I’ve only recently started using Canva for my invoices and it’s a bit of a game changer. I love being able to add my logo to the invoice along with photographs to be able to show that brand the content that was created for them. I tried doing this in word and found it too difficult whereas the grid options in Canva make it much easier to achieve this.

What’s fab is Canva works out the best format to download your documents in based on the template used so it takes some of the hassle out of figuring out which format you need them in.

10. Pinterest Pin

I really love the Pinterest templates on Canva – not that I’ve used them for a while. My intention is to create a template that’s mine and that I can edit quickly (like my Twitter Images) but I haven’t found the time yet. Like a media kit there are some important things to include in a Pinterest Pin:

  • Blog header image
  • Blog post title
  • The featured image from your blog post
  • Blog URL

11. Free Broken Link PDF Download

To get your free broken link PDF checklist (designed in Canva obviously) then signup to my monthly newsletter using the link below and it’ll magically appear in your inbox.

Do you utilise Canva for your blog or have any questions for me?

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Disclaimer: 

Sponsored content or products sent for review purposes are marked with an *. However, all views and opinions are entirely my own. For more information please view my full disclaimer
Fiona Abbey
Fiona Abbey
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